Google UX Design Professional Certificate 2025 – 400 Free Practice Questions to Pass the Exam

The phase of the review process where gaps in the market are revealed is during competitive audits. This phase involves a detailed analysis of existing products and services within a particular market. By evaluating competitors' strengths and weaknesses, as well as identifying what they offer and where they fall short, designers can uncover areas that are underserved or overlooked. This is essential in UX design, as understanding the competitive landscape allows designers to spot opportunities to create innovative solutions that meet unfulfilled user needs.

The other options, while vital in the design process, do not specifically focus on the analysis of competition. Idea generation is more about brainstorming and creativity, customer feedback sessions primarily gather user insights on existing products, and product launch occurs after these analyses and audits have taken place, making them less relevant for uncovering market gaps.